Category: e-Commerce
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Thrasio’s Downfall: Lessons from the E-commerce Aggregator’s Collapse
Thrasio was once the king of e-commerce aggregators, buying up Amazon brands like hotcakes. But things took a turn, and they ended up in Chapter 11. It’s a wild ride from being a startup darling to needing a major financial overhaul. We’re going to look at what happened, what lessons we can pull from this,…